Emsteel reports strong financial growth in 2025 while leading regional efforts in green steel production, innovative decarbonisation projects, and strategic partnerships to support Middle East’s transition to low-carbon industries.
EMSTEEL has demonstrated robust growth in the first nine months of 2025, cementing its position as a leading industrial player in the UAE and the broader Middle East region while actively advancing its decarbonisation agenda. The company reported a 13 per cent year-on-year increase in group revenue for the third quarter, reaching AED 2.17 billion. For the first nine months, revenue rose 10 per cent to AED 6.5 billion, with EBITDA jumping 28 per cent year-on-year to AED 823 million. These strong financial results were primarily driven by increased domestic demand, particularly for rebar and finished steel products, alongside a 17 per cent rise in cement and clinker sales volumes, supported by an optimised product mix and cost discipline.
Under the leadership of Group CEO Engineer Saeed Ghumran Al Remeithi, EMSTEEL has not only expanded its operational footprint but has also intensified its focus on sustainable development, aligning closely with the UAE’s national industrial growth and green economy strategies. The company’s pioneering TrueGreen™ sustainability identity reflects its commitment to producing low-carbon steel with transparent emissions data, positioning EMSTEEL as a genuine regional front-runner in green steel production. It has become the first in the MENA region to achieve ResponsibleSteel™ certification, reinforcing its credentials in responsible and sustainable manufacturing.
Central to EMSTEEL’s decarbonisation strategy are ambitious emission reduction targets: aiming for a 40 per cent cut in greenhouse gases within its Steel Business Unit and 30 per cent within its Cement Business Unit by 2030. These efforts support the UAE’s broader goal of net-zero carbon emissions by 2050, as outlined in national and international climate agreements. The company is actively implementing initiatives such as the Electric Process Gas Heater (ePGH) pilot at its Direct Reduced Iron (DRI) plant, which has already eliminated over 2,200 tonnes of CO₂ annually, replacing gas-fired heaters with electric alternatives. Plans are underway to scale this technology across multiple production lines over the next two years.
Green hydrogen integration is another cornerstone of EMSTEEL’s sustainability agenda. In partnership with Masdar, the company is developing a green hydrogen-to-steel pilot project, enhancing future possibilities for hydrogen-based direct reduction processes that could reduce CO₂ emissions by up to 95 per cent when fully operational. Certification and validation by global standards organisations accompany these groundbreaking technological advancements, underscoring their credibility and potential for scalability.
EMSTEEL is also advancing a circular economy approach through its strategic partnership with Finnish firm Magsort to use steel slag as a raw material in cement production. This industrial symbiosis not only cuts reliance on clinker but also reduces waste and carbon emissions, simultaneously improving cost competitiveness and environmental performance. The project underscores how integrating steel and cement operations can generate tangible sustainability and economic benefits, a critical differentiator in the heavily resource-intensive construction materials sector.
Looking ahead, the company remains cautiously optimistic about regional market dynamics. The UAE and GCC’s ongoing infrastructure, energy transition, and housing developments under ambitious national programmes like the UAE’s Operation 300bn and Saudi Arabia’s Vision 2030 continue to support demand for value-added steel products and cement. However, EMSTEEL acknowledges persistent challenges, including global pricing pressures, rising imports, especially from China and Turkey, and trade policy uncertainties that could exert margin pressures. Its financial strength, operational efficiency, and diversification are expected to mitigate these risks, keeping the group well-positioned to maintain profitability and competitiveness.
EMSTEEL’s Green Finance Framework is a critical enabler for its next phase of decarbonisation investments, allowing the company to access sustainability-linked funding and accelerate projects focused on energy efficiency, renewable integration, and expansion of its TrueGreen product portfolio. These efforts combine to support EMSTEEL’s strategic dual role: contributing significantly to the UAE’s industrial and infrastructural development ambitions while setting a global benchmark for environmentally responsible steel and cement production.
Overall, EMSTEEL’s trajectory in 2025 reflects a balance of strong commercial performance and a forward-thinking sustainability roadmap, underpinning its aspirations to lead the low-carbon transition in the Middle East’s steel and cement industries. The company exemplifies how industrial growth and environmental stewardship can be integrated, offering a model for the region’s broader industrial decarbonisation goals.
- https://gulfbusiness.com/emsteel-gceo-on-its-growth-and-low-carbon-future/ – Please view link – unable to able to access data
- https://www.emsteel.com/press/emsteel-reports-strong-9m-2025-performance-revenue-up-10-to-aed-6-5-billion-and-ebitda-up-28-to-aed-823-million-year-on-year/ – EMSTEEL reported strong financial performance for the first nine months of 2025, with revenue increasing by 10% year-on-year to AED 6.5 billion and EBITDA rising by 28% to AED 823 million. The growth was driven by robust domestic demand, particularly in rebar, and higher finished steel and cement sales. The company also launched the TrueGreen™ sustainability identity, marking a significant step in its decarbonisation journey. Additionally, EMSTEEL became the first company in the MENA region to earn the global ResponsibleSteel™ certification, underscoring its commitment to sustainable and responsible steel production.
- https://www.emsteel.com/press/emsteel-announces-comprehensive-decarbonization-strategy-aligned-with-the-uaes-net-zero-by-2050-strategic-initiative/ – EMSTEEL unveiled an ambitious decarbonisation strategy aiming for a 40% reduction in greenhouse gas emissions in its Steel Business Unit and a 30% reduction in its Cement Business Unit by 2030, with the ultimate goal of achieving net-zero emissions by 2050. This strategy aligns with the UAE’s Net Zero by 2050 Strategic Initiative and the Paris Agreement. Key initiatives include enhancing energy efficiency, incorporating advanced process optimisation technologies, and utilising alternative fuels and raw materials in steel and cement production. The company has also partnered with Masdar to develop a green hydrogen pilot project, marking a significant milestone in the region’s journey toward sustainable steel production.
- https://www.emsteel.com/press/emsteel-leads-first-industrial-scale-use-of-decarbonised-cement-in-the-region/ – EMSTEEL announced a major milestone in its decarbonisation journey by signing a strategic partnership with Finnish company Magsort to produce decarbonised cement. The agreement follows the success of the Group’s industrial-scale pilot for decarbonised cement production at its Al Ain facility, utilising 10,000 tonnes of materials that reduce carbon by incorporating steel slag. This initiative reinforces EMSTEEL’s commitment to driving sustainability in the sector and demonstrates the viability of a circular economy approach in cement production.
- https://www.emsteel.com/press/emsteel-delivers-aed-2-2-billion-in-revenue-for-q1-2025/ – EMSTEEL reported AED 2.2 billion in revenue for the first quarter of 2025, marking a 13% increase year-on-year. The company also announced a comprehensive decarbonisation strategy targeting a 40% reduction in greenhouse gas emissions in its Steel Business Unit and a 30% reduction in its Cement Business Unit by 2030, with a goal of achieving net-zero emissions by 2050. Strategic agreements were signed with Hafeet Rail Infrastructure LLC and Minerals Development Oman to enable sustainable cross-border transportation of up to 4.2 million tonnes of raw materials annually from Oman to the UAE. Additionally, EMSTEEL partnered with Yellow Door Energy to develop the UAE’s largest industrial solar PV rooftop project, a 31.5 MWp installation across 40 facility roofs in ICAD 1, Abu Dhabi, with commissioning targeted for 2026.
- https://unfccc.int/sites/default/files/resource/20250430_EMSTEEL.pdf – EMSTEEL has partnered with Masdar to develop a groundbreaking green hydrogen to steel demonstration project in the UAE, with the potential to significantly reduce CO₂ emissions in the steel-making process when scaled up. The project involves using green hydrogen to extract iron from iron ore, potentially reducing CO₂ emissions in steelmaking by up to 95%. The renewable hydrogen has been certified by Avance Labs hydrogen code manager accredited by the International Tracking Standard Foundation, in accordance with the recently released ISO 19870, and validated by Bureau Veritas.
- https://solarquarter.com/2025/11/12/emsteel-posts-robust-9m-2025-results-with-10-revenue-growth-to-aed-6-5-billion-and-28-rise-in-ebitda-to-aed-823-million-year-on-year/ – EMSTEEL reported robust financial results for the first nine months of 2025, with revenue increasing by 10% year-on-year to AED 6.5 billion and EBITDA rising by 28% to AED 823 million. The growth was driven by favourable UAE market conditions and the Group’s agility in capturing emerging opportunities. The company also launched TrueGreen™, a new sustainability identity uniting its decades of decarbonisation initiatives and setting global benchmarks for transparent, low-carbon steel production. Additionally, EMSTEEL became the first company in MENA to earn the global ResponsibleSteel™ certification, underscoring its leadership in sustainable and responsible steel production.
Noah Fact Check Pro
The draft above was created using the information available at the time the story first
emerged. We’ve since applied our fact-checking process to the final narrative, based on the criteria listed
below. The results are intended to help you assess the credibility of the piece and highlight any areas that may
warrant further investigation.
Freshness check
Score:
8
Notes:
The narrative was published on November 13, 2025, making it current. The content includes recent financial results and strategic initiatives, indicating freshness. However, some information overlaps with earlier press releases from EMSTEEL, such as the decarbonisation strategy announced on February 17, 2025 ([emsteel.com](https://www.emsteel.com/emsteel-announces-comprehensive-decarbonization-strategy-aligned-with-the-uaes-net-zero-by-2050-strategic-initiative/?utm_source=openai)) and the green finance framework launched on May 8, 2025 ([emsteel.com](https://www.emsteel.com/emsteel-launches-green-finance-framework-to-accelerate-sustainable-growth-and-advance-net-zero-ambitions/?utm_source=openai)). This suggests that while the article is current, it may be recycling previously reported information. Additionally, the article is based on an interview with Group CEO Engineer Saeed Ghumran Al Remeithi, which typically warrants a high freshness score. Nonetheless, the overlap with earlier press releases indicates some recycled content.
Quotes check
Score:
7
Notes:
The article includes direct quotes from Engineer Saeed Ghumran Al Remeithi. A search reveals that similar statements were made in earlier press releases, such as the decarbonisation strategy announcement on February 17, 2025 ([emsteel.com](https://www.emsteel.com/emsteel-announces-comprehensive-decarbonization-strategy-aligned-with-the-uaes-net-zero-by-2050-strategic-initiative/?utm_source=openai)) and the green finance framework launch on May 8, 2025 ([emsteel.com](https://www.emsteel.com/emsteel-launches-green-finance-framework-to-accelerate-sustainable-growth-and-advance-net-zero-ambitions/?utm_source=openai)). This suggests that the quotes may have been reused from previous communications. However, no exact matches were found for the specific wording used in this article, indicating potential originality or exclusivity.
Source reliability
Score:
8
Notes:
The narrative originates from Gulf Business, a reputable publication known for its coverage of business and industry news in the Middle East. This adds credibility to the report. However, the article is based on an interview with Engineer Saeed Ghumran Al Remeithi, whose statements are not independently verified within the article. While the CEO’s position lends authority, the lack of external verification introduces some uncertainty.
Plausability check
Score:
7
Notes:
The article reports on EMSTEEL’s strong financial performance and ongoing decarbonisation efforts, which align with the company’s previously announced strategies. The reported figures, such as a 13% year-on-year increase in Q3 2025 revenue to AED 2.17 billion and a 10% increase in the first nine months to AED 6.5 billion, are plausible and consistent with the company’s growth trajectory. However, the overlap with earlier press releases and the reliance on CEO statements without independent verification raise questions about the originality and potential for disinformation.
Overall assessment
Verdict (FAIL, OPEN, PASS): OPEN
Confidence (LOW, MEDIUM, HIGH): MEDIUM
Summary:
The narrative is current and originates from a reputable publication, but it recycles information from earlier press releases and relies on unverified CEO statements, raising concerns about originality and potential disinformation.
